What is Google Analytics? How to set up integration?

Google Analytics is the web analytics solution that gives you insights into your website traffic and marketing effectiveness.

Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.

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Which variables are available under Field Mapping?

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For information on Field Mapping / Google Analytics Custom Variable Tracking please visit:

http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html

What is Google Analytics Account # (web property ID or UA number)?

In Google Analytics, a web property is the cumulative set of pages on which a particular tracking code is installed. In the Analytics tracking code, the web property for a profile has a unique ID, which is a combination of the account ID and additional digits.

This web property ID links a web property to one or more profiles in an Analytics account. The ID can be found in the administrative section of the Analytics UI.

the X's (UA-XXXXX-YY) represent your account number

the Y's (UA-XXXXXX-YY) represent profile numbers within your account.

Enable debugging - How to?

To enable debugging select the check box for: Enable Debugging - Will Display Debug Info on Thank You Page.

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